The tech boss with designs on the global fashion industry

As the movers and shakers of the global fashion industry mix and mingle, Josie Tam is on a mission to attract customers.

It is Hong Kong fashion week, and nearly 20,000 buyers and sellers from 65 countries are in town to swap opinions on what trends are in, or out.

For 32-year-old Ms Tam it is a perfect opportunity to pitch a software application developed by her start-up company.

The website and app is called Techpacker, and it aims to simplify how fashion designers communicate with distant factories that make their clothes.