Everything Amazon announced at AWS re:Invent 2015 so far

Amazon Web Services (AWS), the biggest public cloud available today, loves to announce one new service after another during keynotes at its annual re:Invent conference in Las Vegas. This week is no different.

In two hours AWS packed its first re:Invent keynote today with announcements of — deep breath — QuickSight, Kinesis Firehose, Snowball, the Database Migration Service, the Schema Conversion Tool, the MariaDB database engine, Config Rules, and Inspector. Oh, and senior vice president Andy Jassy provided new growth metrics: $7.3 billion in annual revenue, up from the $5.97 billion figure provided in Amazon’s most recent earnings statement. And, on top of that, major consulting firm Accenture, which just bought Google Cloud Platform consulting shop Cloud Sherpas, announced a new AWS Business Group.

Yikes, that’s a lot of news. In a single day, Amazon made more announcements that it did over two days at last year’s re:Invent. Shaking. My. Head. Damn. But that just shows you how big of an operation AWS is now — the company can enter a bunch of new markets at the same time. Clearly Amazon chief executive Jeff Bezos sees the long-term potential of AWS and has been giving the OK to invest more and more Amazon money into it.

Amazon launches QuickSight, a cloud-based business intelligence tool

Amazon Web Services general manager of product strategy Matt Wood talks about Amazon QuickSight at the AWS re:Invent conference in Las Vegas on Oct. 7.

AWS today announced the launch of QuickSight, a new business intelligence (BI) service based in the Amazon cloud. It’s available in preview now.

It will be available for “a tenth of the cost of traditional business intelligence providers,” AWS senior vice president Andy Jassy said at the AWS re:Invent conference.

The tool is meant to be very easy to use — providing visualizations in as little as 60 seconds, Jassy said — and comes powered with Amazon’s new proprietary Super-Fast Parallel In-Memory Computation Engine (dubbed SPICE). The tool can automatically figure out which type of visualization to show first. And of course, it’s integrated with other AWS services. “As soon as we recognize an AWS customer and we take all of their data and store it in the various AWS stores,” Jassy said, “we move it to our query engine.


Amazon launches Kinesis Firehose, a tool for sending streaming data into the cloud

Amazon Web Services introduces the Amazon Kinesis Firehose service at the 2015 AWS re:Invent conference in Las Vegas on Oct. 7.

AWS today announced Kinesis Firehose, a new tool to push data from a web app, mobile app, or telemetry system into AWS storage systems for further analysis.

Initially Kinesis Firehose will work with S3 and RedShift, but more support will become available over time, AWS senior vice president Andy Jassy said. The service offers data concatenation options that developers can configure. It’s available today.


Amazon introduces Snowball, a 50TB storage server to ship data to the cloud

An Amazon Snowball shown at the 2015 AWS re:Invent conference in Las Vegas on Oct. 7.

AWS today showed off Amazon Snowball, a 45-pound piece of hardware for storing 50TB of data that can be shipped to AWS to be stored in the cloud.

This is a pretty wild thing for AWS to launch, because AWS provides cloud infrastructure and services, not bespoke hardware. It’s what’s distinguished AWS from other enterprise software vendors, including IBM. But so be it — Snowball is actually a pretty interesting idea when you realize AWS just wants to get customer data into the cloud as fast as possible.


Amazon launches Database Migration Service, Schema Conversion tool, MariaDB database engine

Amazon Web Services introduces its AWS Database Migration Service at the AWS re:Invent conference in Las Vegas on Oct. 7.

AWS today announced the launch of new database tools to run production databases on its public cloud. There’s now a Database Migration Service that allows companies to easily move databases to AWS that takes 10 to 15 minutes to set up. The promise here is to run the same databases in the cloud at a lower cost. But databases are complicated pieces of software. To make things simpler, AWS today introduced a free Schema Conversion Tool that automatically changes up schema and database code so that existing databases can work with the ones available on Amazon’s public cloud.

Finally, Jassy said that AWS now offers a database engine for the MariaDB SQL database. This is important given that MySQL is now owned by Oracle, which AWS is increasingly competing with, thanks to the AWS Aurora database engine.


Amazon launches Inspector, a tool that automatically finds security and compliance issues

Amazon Web Services introduces the Amazon Inspector service in preview at the AWS re:Invent conference in Las Vegas on Oct. 7.

AWS today announced Amazon Inspector, a sort of bot service that looks for and identifies potential security and compliance vulnerabilities. The tool is available in preview today.

It draws on the knowledge that Amazon has built up over 20 years of operation, AWS senior vice president Andy Jassy said at the AWS re:Invent conference. The service generates reports on security posture and suggests next steps. “You can tell which assessments were done, what findings they have, and what they actually did to remediate,” Jassy said.