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A high-ranking Chinese regulator urged Chinese game developers and publishers to expand worldwide in an effort to become the undisputed leaders of the global game business.
He also promised that the government will support international expansion and step up its efforts to stamp out piracy. Song Jianxin, the deputy director of the digital publishing department for the Chinese government’s SAPPRFT agency (State Administration of Press, Publication, Radio, Film and Television) also verified that China will allow the expanded sales of game consoles across the whole country, after a year of a pilot test.