Thursday, December 13, 2018
GDPR: Why Your Business Needs To Know This Privacy Law

GDPR: Why Your Business Needs To Know This Privacy Law

I love writing content about helping companies go through a digital transformation but there does always come a time where something important happens like...
Why Your Small Business Will Fail By 2020

Why Your Small Business Will Fail By 2020

Would it be crazy for you to think that your small business may fail by 2020? It’s a possibility. As I have just gone through the...
How to connect with your Mobile Market and sell more stuff

How to connect with your Mobile Market and sell more stuff

Which one of the pictures, above, does your website resemble? If it’s the first or second, you could be losing a ton of money...
10 Powerful Ways To Get Your Brand Noticed Online

10 Powerful Ways To Get Your Brand Noticed Online

Did you know that 72% of marketers worldwide said that relevant content creation was the most effective tactic? Getting noticed by your target audience online can be...
5 Changes You Can Make to Improve Customer Experience at Your Store

5 Changes You Can Make to Improve Customer Experience at Your...

Setting yourself apart from the competition is definitely one of the top priorities of any store owner. In a world where customers can choose...

8 Reasons Leadership Means Selling

I was recently presented with an interesting challenge. In a more or less routine process of regular performance evaluation I found myself in strong...
How To Turn Visitors Into Customers Through Blogging

How To Turn Visitors Into Customers Through Blogging

According to 82% of marketers, blogging receives a positive ROI. I remember when I used to blog to promote a product, without actually generating any...
50 Ideas for a Lucrative Side Hustle

50 Ideas for a Lucrative Side Hustle

If you're looking for ways you can earn a few extra bucks with a side hustle, you'd likely encounter hundreds of strategies for make...
10 Reasons Why Your Blog Is Underperforming

10 Reasons Why Your Blog Is Underperforming

It’s true that 47% of consumers read between 3-5 pieces of blog content before making a purchasing decision. Are you making sure your content is...
The Future of Artificial Intelligence in Social Media

The Future of Artificial Intelligence in Social Media

ACCORDING TO RESEARCHER GARTNER, AI BOTS WILL POWER 85% OF ALL CUSTOMER SERVICE INTERACTIONS BY 2020. AI (Artificial Intelligence) has been a hot topic in...
How Influencer Marketing Helps Boost Your Business Growth

How Influencer Marketing Helps Boost Your Business Growth

Did you know that 92% of consumers have made a purchase after reading about a product on their favourite blog? A further 62% are...
5 Ways To Use LinkedIn Groups For Your Business

5 Ways To Use LinkedIn Groups For Your Business

Did you know that 98% of LinkedIn active users share content on the largest B2B social network? LinkedIn is more than just a B2B social...
LinkedIn Finally

LinkedIn Finally Gets “Personal” With Remarketing And Beats Facebook

LINKEDIN HAVE STEPPED UP THEIR GAME. As someone who has a business that is B2B, I have found that LinkedIn has been the most successful...
Business Blogging

5 Best Practices For Business Blogging

Great business blogs have been known over time to have created value for potential and current customers of a business without compromising business growth. Often...
How to Give a Great Speech

Little Moments, or How to Give a Great Speech

I was supposed to give a presentation at the GuruFocus conference in Omaha, a day before Berkshire Hathaway annual meeting. I was more nervous...
The Small Business Guide to Google Analytics

The Small Business Guide to Google Analytics

When I run a PPC campaign, or do marketing around a specific webinar/event, Google Analytics is my “measuring” tool of choice. Google Analytics is one...
How To Use Webinars Effectively To Generate 1,000s Of Leads

How To Use Webinars Effectively To Generate 1,000s Of Leads

SINCE LEAVING THE CORPORATE WORLD IN 2008, A LOT HAS CHANGED FOR ME. I have delivered 227 webinars, and generated 1000’s of leads that have...
7 Tips For Repurposing Photos For Effective Brand Awareness

7 Tips For Repurposing Photos For Effective Brand Awareness

  Over 90% of marketers say they use visuals in more than 50% of their articles. If that’s true why do we get so many images...
What Are The Copyright Rules On Using Images Online

What Are The Copyright Rules On Using Images Online?

  I'll never forget the time I was on holiday on the Almafi coast for my birthday in 2009 and I received a call from...
6 Benefits Of Digital Marketing That Help Your Business To Grow Faster

6 Benefits Of Digital Marketing That Help Your Business To Grow...

Every business in this world is getting online. They are trying to do the best to keep their business up, which can be said...
10 Free And Easy-To-Use Image Design Tools

10 Free And Easy-To-Use Image Design Tools

Did you know that 37% of marketers said that visual marketing was the second most important form of content for their business? It is no...
Five Crucial Traits of A Forward-Looking BPO Firm

Five Crucial Traits of A Forward-Looking BPO Firm

Being a forward-looking business firm means that it favors innovation and development.  As it comes to BPO industry, forward-looking companies need to ensure that...
Employee-Friendly Work Culture Is The Key To Success In Call Center Industry

Employee-Friendly Work Culture Is The Key To Success In Call Center...

Lots of call centers nowadays are totally focused upon how to perform various tasks in a competent as well as cost-effective manner.  These call...
Marketing Influencer

Top 100 Marketing Influencer

Did you know that only a mere 5% of your Twitter audience is estimated to see your posts? As an online influencer, I do get...

Will Google Penalise You For Duplicating Content? Exclusive Expert Interview

WILL GOOGLE PENALISE YOU FOR DUPLICATING CONTENT? I was asked this question in my private members group earlier this week, and as a business marketing...
How To Use Facebook Live For Your Business

How To Use Facebook Live For Your Business

Did you know that people will spend 3x longer watching a video which is LIVE compared to a video which is no longer live? At...
Boosting your retail shop: 5 steps for improving your curb appeal

Boosting your retail shop: 5 steps for improving your curb appeal

There’s nothing worse than watching hundreds of people strolling happily down the high street without a second glance at your shop – especially when...

How-To Use Instagram’s New Slideshow Feature

Did you know that Instagram users are seeing a per-follower engagement rate of 4.21%? This is 58 x HIGHER than Facebook, and 120 x...
5 Tips For Selling Products on Instagram

5 Tips For Selling Products on Instagram

Nowadays you do not just rely on your website for online product selling, but you also have to use the latest means of promotions...
Build Customer Loyalty The Astute Way

Efficient Customer Support: Build Customer Loyalty The Astute Way

With numerous brands hitting the shores, many of the existing brands are finding it exceedingly difficult to retain their customers. Most of these brands...
The Biggest Social Media Giveaway in 2017

The Biggest Social Media Giveaway in 2017

To celebrate the birth of my beautiful baby girl; Dixie Knight on Saturday the 18th February at 5:18am, I wanted to give something back...
7 Killer Tactics On How To Promote Your Brand Offline

7 Killer Tactics On How To Promote Your Brand Offline

Online marketing is the focus of almost every professional company, because it is easy to track and measure. It's also often more cost-effective than...
21 Effective and Useful Content Marketing Tips

21 Effective and Useful Content Marketing Tips

  Whilst content marketing costs 62% less than outbound marketing, it generates more than three times as many leads. What innovative and useful content marketing...
The construction boom: taking advantage of growing demand

The construction boom: taking advantage of growing demand

The UK’s construction industry ended 2016 on an unexpected high, experiencing a 1.8 per cent surge in output during December. Considering economic experts had predicted...
Pinterest Visual Discovery Tool Has Revolutionised Search Forever

[NEW] Pinterest Visual Discovery Tool Has Revolutionised Search Forever

Did you know that 87% of Pinners have purchased a product because of Pinterest? This statistic is likely to grow even more throughout the...
Three Questions To Ask Yourself “Today” About Marketing To Customers Online

Three Questions To Ask Yourself “Today” About Marketing To Customers Online

Marketing to customers online Fact: “Everyone” is NOT your target market. At least 60% of the small businesses I have worked with in the past have...
4 ways Call Centre Can Ensure Superior Operational Performance

4 ways Call Centre Can Ensure Superior Operational Performance

Call centres have become the need of the hour. Companies prefer to outsource their work to call centres so as to focus on their...
Two Ways You Can Create Your Own Website

Two Ways You Can Create Your Own Website

If you are in business and don't have your own website you could be missing out on lots of new business from the internet....
How-to Master Video Marketing in 6 Simple Ways

How-to Master Video Marketing in 6 Simple Ways

  Did you know that 87% of online marketers use Video content as a ways to sell their products/services? In one of my last articles of...
Is it LOVE with your marketing?

Is it LOVE with your marketing?

'LOVE is in the air, everywhere I look around… love is in the air, every sight and every sound….’ – remember the John Paul...
How To Crush Your Competition and Focus On ROE

How To Crush Your Competition and Focus On ROE

80% OF MARKETERS HAVE SAID THAT THEIR SOCIAL MEDIA MARKETING HAS INCREASED TRAFFIC TO THEIR WEBSITE. DO YOU THINK THIS IS BECAUSE OF THEIR...
How My Lifestyle Has Become My Work-Life Balance

How My Lifestyle Has Become My Work-Life Balance

The 21st Century has evolved into the technology revolution and we now live in a 24/7 culture that is always “switched on” and attached...
Complete PPC Guide to Facebook Niche Targeting

Complete PPC Guide to Facebook Niche Targeting

  There are only 6% of all Facebook Pages advertising on Facebook which means 94% of ALL Business Facebook Pages are NOT utilising Facebook niche...
The Must-Have Social Media Marketing Tool Checklist

The Must-Have Social Media Marketing Tool Checklist

There are now 2.8 billion people using Social Media worldwide. This is 21% higher than 2015, and this number will continue to grow throughout...
6 Ways to Find Space for Innovation at Work

Parking Spots: 6 Ways to Find Space for Innovation at Work

True story. An experienced executive I’ll call Monica returned to her company’s headquarters in Rome after a long assignment in the US. At the...
Make Sure your Resume Doesn’t Read like a Carbon Copy of your Resume

Make Sure your Resume Doesn’t Read like a Carbon Copy of...

When LinkedIn first got its start, with just 4500 members according to LinkedIn’s About Us page, all you needed to appear cutting-edge was a...
Social Media Marketing

5 Ways You’re Failing At Social Media Marketing (And How To...

With 84% of marketers believing that building trust will be their primary online focus for 2017, the importance of doing everything RIGHT is stronger...
Which are your MOST Profitable Customers?

Which are your MOST Profitable Customers?

Ask yourself these questions: How many customers do you have? Which customers are the most profitable for your business? Which customers do you enjoy...
Advantages of Acquiring Market Research Solutions from Outside Experts

Advantages of Acquiring Market Research Solutions from Outside Experts

Businesses conduct market researches in order to strategize various marketing campaigns in an efficient manner. It is no surprise that in order to formulate...
The Future of Social Media: 3 Predictions for 2017

The Future of Social Media: 3 Predictions for 2017

  Did you know that there are 2.3 billion active social media users? Social Media is here, and it’s here to stay with 91% of...
Networking – Growing Your Business in 2017 and Beyond

Networking – Growing Your Business in 2017 and Beyond

Vince Lombardi, the well known and loved US football coach, is known, among other things, for his famous speech, “What It Takes to Be...
How to Enhance Revenue Generation Capability of an Organization

How to Enhance Revenue Generation Capability of an Organization

Organizations across domains work hard to achieve what they aspire for.  Right from implementing result-oriented business policies to taking care of core business functions,...
Top Social Media Marketing Trends For 2017

Top Social Media Marketing Trends For 2017

There are 7.395 billion people in the world. 46% of the world’s population are internet users, and 31% are active Social Media users. The world...
The Explosive Guide to Building Massive Website Traffic

The Explosive Guide to Building Massive Website Traffic

If 30% of all small business website traffic comes from search engines, do you know where the remaining 70% of your traffic is coming from? Regardless of...
Building Your Personal Brand for 2017 In 3 Simple Steps

Building Your Personal Brand for 2017 In 3 Simple Steps

DID YOU KNOW THAT CONTENT SHARED BY AN EMPLOYEE, OR OWNER OF A BUSINESS RECEIVES 8X MORE ENGAGEMENT THAN CONTENT SHARED BY THE BUSINESSES...

Pay-Per-Click (PPC) Trends For 2017 And Beyond

Did you know that 52% of people who click on PPC ads will follow up by calling the advertiser? Pay-Per-Click has been a hot topic...

How to Professionally Introduce An Expert Speaker

DID YOU KNOW THAT THE #1 PHOBIA IS SPEAKING IN PUBLIC? As a professional speaker, there is a lot you need to do, and remember...
Paid v. Free LinkedIn – Which Option Makes Sense for Me?

Paid v. Free LinkedIn – Which Option Makes Sense for Me?

As LinkedIn continues to grow and expand, it’s account offerings continue to evolve. As has always been the case, members still have free and...
5 Ways To Boost Productivity Over The Festive Season

5 Ways To Boost Productivity Over The Festive Season

Did you know that 43% of UK workers feel as though their current job does not keep them engaged? Having a job whether it be...
10 Ways To Generate 20% More Website Traffic Today

10 Ways To Generate 20% More Website Traffic Today

Are you one of the 46% of small businesses that don’t have a website? Generating continuous website traffic is one of the most difficult parts...
10 Best and Worst Income Generator Secrets By 52 Experts

10 Best and Worst Income Generator Secrets By 52 Experts

DID YOU KNOW THAT CONTENT CREATION AND MANAGEMENT CLAIM THE SECOND-LARGEST SHARE OF DIGITAL MARKETING BUDGETS? Finding the best, and worst ways to generate income...
Twitter Marketing Statistics That Drive Sales

Twitter Marketing Statistics That Drive Sales

Did you know that over 500 million people visit Twitter without logging in? Twitter has been, and still is my favourite social network for connecting...
Venting Doesn’t Release Negativity; It Rehearses It

Venting Doesn’t Release Negativity; It Rehearses It

It starts with the speeches. You know the little speech you rehearse in your head, getting ready for the big moment when you finally...
3 Must-Have LinkedIn Tools To Attract More Clients

3 Must-Have LinkedIn Tools To Attract More Clients

  With over 35% of users accessing LinkedIn every day and 25 million profiles viewed on a daily basis, LinkedIn is the most effective B2B...
What Do Employees Want for Holiday Gifts

What Do Employees Want for Holiday Gifts

The holiday season is upon us and while pretty much every business owner or manager is thinking about how to entice as many customers...

LinkedIn Report Shows It Is The #1 System To Get Clients

  Did you know that 41% of B2B marketers say that LinkedIn is THE MOST important social network? Throughout a working week, I receive around 3-5...
Six Steps to Giving Your Resume a 21st Century Facelift

Six Steps to Giving Your Resume a 21st Century Facelift

No one looks for jobs in the paper anymore. Why use a resume designed for that era? A resume up-to-date in terms of career history...
Starting an eCommerce

Starting an eCommerce

It’s not that big of a secret that, although open and very accessible to newcomers, today’s business environment is a bloody mosh pit where...

How-To Improve Your SEO Strategy As A Small Business

With Google reaching over 100 billion monthly searches, YOU need to stand out as a small business and one of the best ways to...

[Public Speaking] Case Studies That Help Business Growth

I REMEMBER THE FIRST TIME I SPOKE IN PUBLIC AT AN EVENT AND I WAS SHAKING, MY HANDS WERE SWEATY AND IT WAS THE...

HOW TO

5 Crucial Blogging Mistake Newbies Should Avoid

Newbies are the bloodline to the blogging community. Without them, internet is a place of ghosts. This article focus towards the mistakes these newbies...

How I Turned A Weakness Into A Strength With Social Media!

I have been an introvert all my life. Put me in a room full of people I don't know and I am uncomfortable. Further,...
Achieve It

Redefining Success – in 7 Dimensions

Money, status, assets, power!  They’re the markers of success, right? Certainly that’s how I measured success for a long time.  I had a successful business...
Five Steps to Getting the Skinny on a Company Worth Targeting

Five Steps to Getting the Skinny on a Company Worth Targeting

Whether identifying companies to target or preparing for an interview, research is a critical component to any successful career strategy.   Most career coaches and interviewing...
How to Enhance Revenue Generation Capability of an Organization

How to Enhance Revenue Generation Capability of an Organization

Organizations across domains work hard to achieve what they aspire for.  Right from implementing result-oriented business policies to taking care of core business functions,...
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