Wednesday, January 16, 2019
Authors Posts by Warren Knight

Warren Knight

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Warren Knight is a Social Media Strategist, author of Think #Digital First and one of the UK’s leading professional speakers in Technology, Sales and Marketing. As an award-winning coach and entrepreneur, Warren has helped thousands of companies grow their business through the strategic use of socially selling to their target audience. By nurturing leads, generating leads and increasing sales using simple and easy to follow strategies.

[News Alert] How to Add Your URL To Instagram In 15...

Did you know: Instagram’s per-following engagement rate is 58 times higher than Facebook? Earlier this year Instagram announced their new feature called Stories. Ever since...

3-Step Linkedin Secret Sauce To Getting Booked As A Speaker

WOULDN’T IT BE GREAT IF YOU COULD GENERATE UP TO 64% OF YOUR WEBSITE REFERRAL TRAFFIC JUST FROM LINKEDIN? Having a successful LinkedIn profile does...
3 Must-Have LinkedIn Tools To Attract More Clients

3 Must-Have LinkedIn Tools To Attract More Clients

  With over 35% of users accessing LinkedIn every day and 25 million profiles viewed on a daily basis, LinkedIn is the most effective B2B...

LinkedIn Report Shows It Is The #1 System To Get Clients

  Did you know that 41% of B2B marketers say that LinkedIn is THE MOST important social network? Throughout a working week, I receive around 3-5...

How to Become a Successful Professional Speaker

THE TRUTH IS, WITHOUT HAVING THE SPEAKING PLATFORM THAT I DO, I WOULD NOT BE AS SUCCESSFUL AS I AM IN THE SOCIAL MEDIA...
LinkedIn Profile

Create A Professional LinkedIn Profile in 10 Simple Steps

  In 2016, 64% of B2B social referrals to a website come directly from LinkedIn. Only 17% come from Facebook, and 14% from Twitter. LinkedIn is...

15 Blogging Ideas To Inspire You To Write Great Content

Brands that are blogging WITH a purpose in mind achieve a 63% increase in engagement, and a 58% increase in revenue. Most small businesses face...

Coaching vs Mentoring: What’s The Difference?

Since leaving the corporate world of working with Disney, New Look, and Walmart, I have focused my last 8 years on SME’s and through...

How-To Improve Your SEO Strategy As A Small Business

With Google reaching over 100 billion monthly searches, YOU need to stand out as a small business and one of the best ways to...

[Public Speaking] Case Studies That Help Business Growth

I REMEMBER THE FIRST TIME I SPOKE IN PUBLIC AT AN EVENT AND I WAS SHAKING, MY HANDS WERE SWEATY AND IT WAS THE...
7 Step Startup Business Strategy

7 Step Startup Business Strategy

Are you 1 of the 25% of startups that do not have a strategy in place to help them grow online? When I started my...
Blog Traffic

12 Ways to Improve Your Blog Traffic

  If 37% of marketers say blogs are the most valuable type of content marketing, and B2B marketers say blogs generate them 67% MORE leads,...

4 Step Holiday Shoppers Planning Guide by Facebook For Business

WITH HOLIDAY SHOPPERS ACCOUNTING FOR AS MUCH AS 20% OF A SMALL BUSINESS’S ANNUAL SALES INCOME, YOU NEED TO GET YOUR BUSINESS READ FOR...
[Winner] UK’s Best Business Marketing Blog Of The Year

[Winner] UK’s Best Business Marketing Blog Of The Year

DID YOU KNOW: 55% OF YOUR CUSTOMERS WILL NOT TRUST YOUR BUSINESS IF YOU DO NOT HAVE RECOMMENDATIONS/REVIEWS OR AWARDS YOU HAVE WON ON...

How-To Design a Digital Marketing Strategy [For Success]

DID YOU KNOW: 1 IN 5 SMALL BUSINESS OWNERS DO NOT PLAN TO USE A DIGITAL MARKETING STRATEGY IN 2017. Regardless of whether you are...

How-to Get Sales During This Festive Season From Digital Marketing

WITH HOLIDAY SHOPPERS ACCOUNTING FOR AS MUCH AS 20% OF A SMALL BUSINESS’S ANNUAL SALES INCOME, YOU NEED TO GET YOUR BUSINESS READ FOR...
Top 3 UK Digital Marketing Influencer

Top 3 UK Digital Marketing Influencer

THANK YOU TO CAREER EXPERTS FOR NAMING ME A DIGITAL MARKETING INFLUENCER WORTH FOLLOWING. I remember the first award I won many years ago and...
Twitter Rule Change: New Character Limit Is FINALLY Here

Twitter Rule Change: New Character Limit Is FINALLY Here

IT’S FINALLY HERE: TWITTER HAVE RELAXED THEIR 140-CHARACTER LIMIT. Twitter has been one of, if not, my favourite social network to engage with my audience....
YouTube Launches Its Own Social Network Called “YouTube Community”

YouTube Launches Its Own Social Network Called “YouTube Community”

With YouTube being the world’s second largest search engine, and third most visited site after Google andFacebook, it was only a matter of time...
How-To Run and Optimise A Social Media Contest

How-To Run and Optimise A Social Media Contest

WHAT IF I TOLD YOU THAT YOU COULD GENERATE A 35% INCREASE IN SOCIAL MEDIA FOLLOWERS, AS WELL AS HUNDREDS OF LEADS BY RUNNING...

17 Ways To Increase Traffic To Your Website

ARE YOU ONE OF THE 46% OF SMALL BUSINESSES THAT DON’T HAVE A WEBSITE? I was shocked to read that only 54% of small businesses...

Easy-To-Follow 7-Day LinkedIn Action Plan

DID YOU KNOW: 62% OF MARKETERS CONSIDER LINKEDIN A SUCCESSFUL REVENUE DRIVER? LinkedIn is the best B2B social network and there is no doubt about...
The Ultimate SEO Checklist For Any Small Business

The Ultimate SEO Checklist For Any Small Business

DID YOU KNOW: 89% OF CUSTOMERS BEGIN THEIR BUYING PROCESS WITH A SEARCH INSIDE OF GOOGLE? Search Engine Optimisation is a minefield for most small...

How-To Analyse Your Social Media Audience (And What To Do)

DID YOU KNOW: 60% OF MARKETERS IDENTIFY “MEASURING ROI” AS ONE OF THEIR TOP THREE SOCIAL MEDIA MARKETING CHALLENGES? I know first hand how difficult...

Top 5 Social Media Management Tools #TechTuesday

DID YOU KNOW: 62% OF SMALL BUSINESSES USE SOCIAL MEDIA MANAGEMENT TOOLS TO MEASURE THEIR SUCCESS ONLINE. Social media is extremely time consuming and for...

Email Marketing: Personalise Your Emails To Get More Sales

  DID YOU KNOW: 74% OF MARKETERS SAY TARGETED PERSONALISATION INCREASES CUSTOMER ENGAGEMENT? Email marketing can be one of the most powerful tools when it comes...

Capture Attention With 2 New Features For Facebook #TechTuesday

DID YOU KNOW: FACEBOOK HAS 1.6 BILLION MONTHLY USERS? Facebook is the king of social media and is always looking at ways to better their...
Amazing Facts About The Future Of Social Media

10 Amazing Facts About The Future Of Social Media

DID YOU KNOW: THERE ARE 2.3 BILLION ACTIVE SOCIAL MEDIA USERS? Social media is here to stay, and it’s something that every single small business...
Instagram Stories: The Video Revolution #TechTuesday

Instagram Stories: The Video Revolution #TechTuesday

DID YOU KNOW: INSTAGRAM’S PER-FOLLOWING ENGAGEMENT RATE IS 58 TIMES HIGHER THAN FACEBOOK?! Instagram are back with a brand new feature that most small businesses...
How To Write The Perfect Headline For A Blog

How To Write The Perfect Headline For A Blog

DID YOU KNOW: 80% OF ONLINE READERS DON’T ACTUALLY MAKE IT PAST THE HEADLINE OF A BLOG? Understanding how to write the perfect headline for...
Twitter Features

7 Secret Twitter Features You Should Be Using #TechTuesday

DID YOU KNOW: A DAY’S WORTH OF TWEETS WOULD FILL A 10 MILLION PAGE BOOK?! I have always said that Twitter is my favourite network....
6 Social Media Tips And Tricks To Get Your Online Sale

6 Social Media Tips And Tricks To Get Your Online Sale

DID YOU KNOW: 71% OF CONSUMERS WHO HAVE HAD A GOOD SOCIAL MEDIA SERVICE EXPERIENCE WITH A BRAND ARE LIKELY TO RECOMMEND IT TO...
7 Secrets To Driving Traffic With Content

7 Secrets To Driving Traffic With Content #TechTuesday

DID YOU KNOW: BY 2019, 80% OF THE CONTENT SHARED ONLINE WILL BE VIDEO? Regardless of whether you are a startup, small business or even...

Why Pokemon Go Is Great For Small Businesses

DID YOU KNOW: POKEMON GO HAS BEEN INSTALLED ON TWICE AS MANY PHONES AS TINDER, DOUBLED THE ENGAGEMENT OF SNAPCHAT AND HAS OVERTAKEN TWITTER...
The Science Behind Social Media Decision Making

The Science Behind Social Media Decision Making [Part 1]

DID YOU KNOW: 71% OF CONSUMERS ARE LIKELY TO PURCHASE AN ITEM BASED ON SOCIAL MEDIA RECOMMENDATIONS? What people say on social media about your...

[Finally] Facebook News Feed Explained #Friends1st #TechTuesday

DID YOU KNOW: THERE ARE OVER 1.65 BILLION MONTHLY ACTIVE FACEBOOK USERS, AND 1.09 BILLION LOG INTO THEIR FACEBOOK DAILY? Facebook has, and always will...
How To Find An Email Address In 60 Seconds

How To Find An Email Address In 60 Seconds

Did you know: you are 6x more likely to get a click-through from an email marketing campaign, than you are from a tweet? Finding an...
The Power Of Hashtags On Twitter

#TechTuesday : The Power Of Hashtags On Twitter [Infographic]

DID YOU KNOW: THERE ARE 500 MILLION TWEETS SENT A DAY… THAT’S 6,000 TWEETS A SECOND! I remember the day Twitter joined Facebook in the...
Ultimate Cheat Sheet To Designing A Website + Templates

Ultimate Cheat Sheet To Designing A Website + Templates

DID YOU KNOW: 39% OF INTERNET USERS WILL STOP ENGAGING WITH A WEBSITE IF IMAGES TAKE TOO LONG TO LOAD, OR THE DESIGN IS...
New Google Tool: Test Mobile Friendliness & Website Speed for FREE!

New Google Tool: Test Mobile Friendliness & Website Speed for FREE!

DID YOU KNOW: THERE ARE 1.2 BILLION PEOPLE ACCESSING THE WEB FROM MOBILE DEVICES? Mobile has been a hot topic since 2010 and studies are...
5-Top-Trends-in-Social-Media-2016

5 Top Trends in Social Media [2016]

DID YOU KNOW: AROUND 84% OF COMMUNICATION WILL BE VISUAL BY 2018? DID YOU KNOW: 95% OF B2B BUYERS PREFER SHORT, BITE-SIZED CONTENT DID YOU KNOW:...
Introducing Audience Targeting on Pinterest

#TechTuesday: Introducing Audience Targeting on Pinterest

DID YOU KNOW: IMAGES THAT CONTAIN MULTIPLE DOMINANT COLOURS (RED, YELLOW, BLUE) GET OVER 3% MORE MORE REPINS, THAN IMAGES WITH JUST ONE DOMINANT...
Creating And Building Long Term Clients

LinkedIn Relationships: Creating And Building Long Term Clients

DID YOU KNOW: 80% OF B2B SOCIAL MEDIA LEADS COME FROM LINKEDIN? Having a LinkedIn profile doesn’t mean you are just representing yourself; you are...
LinkedIn Etiquette

LinkedIn Etiquette: The Do’s And Don’ts

DID YOU KNOW: UPDATES WITH PHOTOS GET 14X MORE VIEWS? When it comes to LinkedIn etiquette, there are some things that businesses owners need to...
LinkedIn Marketing: Your B2B Tone Of Voice

LinkedIn Marketing: Your B2B Tone Of Voice

DID YOU KNOW THAT LINKEDIN IS ABOUT TO BE ACQUIRED BY MICROSOFT FOR A RECORD $23 BILLION?! Your B2B LinkedIn tone of voice is extremely...
2016-Marketing-Statistics-To-Keep-You-Ahead-Of-Competitors

2016 Marketing Statistics To Keep You Ahead Of Competitors

  DID YOU KNOW: 67% OF LEADS IN 2016 ARE GENERATED BY COMPANIES WITH AN ACTIVE BLOG? As someone who has live through the digital age,...

Instagram Update: Business Profiles Look Like Facebook Pages #TechTuesday

IT WAS JUST LAST WEEK I WAS TALKING ABOUT TWITTER’S HUGE 140-CHARACTER UPDATE, AND NOW I AM ONCE AGAIN, WRITING ABOUT ANOTHER ALGORITHM UPDATE...
SEO-Strategy-Getting-Images-on-the-1st-Page-of-Google

[SEO Strategy] Getting Images on the 1st Page of Google

IF A PICTURE IS WORTH A THOUSANDS WORDS, HOW MUCH IS AN OPTIMISED PICTURE WORTH? Whilst I can be found quite easily on google search...

#TechTuesday: Twitter Changes The Rules After 10 Years

THE DAYS OF WORRYING ABOUT THE LENGTH OF A LINK FOR A TWEET ARE OVER. Twitter has been my favourite social network to use for...

5 Social Media Experts Share Their Secrets To Success

72% OF ALL INTERNET USERS ARE NOW ON SOCIAL MEDIA BUT HOW MANY OF THE 72% REALLY, TRULY UNDERSTAND HOW TO USE EACH SOCIAL...

7 Guidelines for On-Site SEO Optimisation #TechTuesday

DID YOU KNOW: 93% OF ALL ONLINE EXPERIENCES BEGIN WITH A SEARCH ENGINE, AND GOOGLE OWNS UP TO 70% OF SEARCH ENGINE MARKET SHARE? On-Site...

More Revenue, Profit and Time with Indeed & Warren Knight

  I’VE TEAMED UP WITH #1 JOB SITE INDEED UK TO SUPPORT SMALL BUSINESSES AND ENTREPRENEURS WITH THEIR RECRUITMENT NEEDS. IF YOUR BUSINESS IS BASED...

7 Amazing Tools to Research Top Influencers

Understanding who your industry influencers are is paramount to succeeding online. In a study based on young adults, they identified their influencers as YouTubers,...

Instagram Redefined; New Branding and Analytics Insight #TechTuesday

Raise your hand if you’re not a fan of Instagram’s new branding. My hand is raised, however I wanted to do a bit of research, and...

The Art Of Storytelling By A Storyteller

In 1748, John Montagu the 4th Earl of Sandwich played a lot of cards in his free time. The problem he had, was that...

#TechTuesday: How To Create A Twitter List

If there are 300 million active Twitter users, with over 500 million tweets a day, how can YOU hone in on what’s important to...

UK Blog Awards 2016

After 78,000 votes, 2,000 Bloggers entered and 18 categories I am very happy to announce I have been commended in the PR, Media Marketing...

#TechTuesday: Record GIFs From Your Desktop Using Giphy Capture

GIFs are now a huge part of social media. Social media users are now 9 times more likely to search for a GIF in...

Best Times To Post On Social Media

Do you know the best times to post on social media for each specific network? Social media is great, but it will only provide results...

#TechTuesday: How to Drive Traffic Using Photo’s and PDF’s

Have you ever wanted to send a potential customer to URL about a great piece of content from someone else, but still want them...

The Ultimate Guide to Calculating Customer Lifetime Value

Do you know how valuable your customers are to your business? When it comes to business, and picking up a calculator it can be one...

#TechTuesday: Why SME’s Need to Understand Instagram’s New Algorithm

Did you know: 20% of all internet users have an Instagram account? Instagram is one of the most important social networks for small businesses as...

LIVE WEBINAR: How To Use LinkedIn To Generate Sales

Whilst as a business you might have a social media strategy to connect with your target customers, as a business owner, entrepreneur or sales...

7 Things to Avoid on LinkedIn

LinkedIn is a great professional social network (the best actually) but it is only as good as the person who is using it. The biggest...

#TechTuesday: 8 LinkedIn Photo Fails to Avoid and the Solution

Who doesn’t love a good selfie, or an image that has a nice Instagram filter? As great as it is to enhance an image so...

LinkedIn Love for Brands, Wholesalers and Retailers

FACT: 40% OF LINKEDIN USERS CHECK THEIR ACCOUNT DAILY FACT: 42% OF USERS UPDATE THEIR LINKEDIN PROFILE REGULARLY FACT: 62% OF MARKETERS CONSIDER LINKEDIN A SUCCESSFUL REVENUE...

#TechTuesday: The 5 Minute LinkedIn Marketing Plan

As I have said in other blogs, I come across a lot of great infographics which I like to write about, and share with...

Is Social Media Just a Numbers Game? #IncreaseSales

Having more social media followers equals more business, right? Wrong. When a client of mine, or an audience member at one of my talks says to...

Five Amazing Ways to Nurture and Win New Customers

In the last 12 months, I have really understood the importance of the word “nurture”. It is not as easy as putting your business...

#TechTuesday 10 Unique Ways to Build a Successful Business Through Content...

Content marketing is such an important part of promoting your business online. 76% of businesses have said that they will produce more content throughout...

HOW TO

How-To Run and Optimise A Social Media Contest

How-To Run and Optimise A Social Media Contest

WHAT IF I TOLD YOU THAT YOU COULD GENERATE A 35% INCREASE IN SOCIAL MEDIA FOLLOWERS, AS WELL AS HUNDREDS OF LEADS BY RUNNING...
What To Do When Your Wordpress Site Gets De-Indexed From Google

What To Do When Your WordPress Site Gets De-Indexed From Google

In the world of web, you are completely dependent on the search engines for your site’s search rankings and you cannot do anything about...

I was a “Loser” then ONE THING Changed My Life: 4...

“You suck.” “You're a freak.” “You’re lame.” I used to believe everything people told me, especially when they told me about myself. Some people...
Startup Advice From Successful Entrepreneurs

Startup Advice From Successful Entrepreneurs

The path of becoming a thriving and successful entrepreneur is more than likely a process of trial an error, and here are some tips...

How You Can Help Nurture Your Kid’s Entrepreneurial Spirit

The old adage is, “go to school, get good grades, and get a job.”  Is that the best we can encourage our children to...
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