Monday, April 24, 2017
Authors Posts by Warren Knight

Warren Knight

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Warren Knight is a Social Media Strategist, author of Think #Digital First and one of the UK’s leading professional speakers in Technology, Sales and Marketing. As an award-winning coach and entrepreneur, Warren has helped thousands of companies grow their business through the strategic use of socially selling to their target audience. By nurturing leads, generating leads and increasing sales using simple and easy to follow strategies.
What Are The Copyright Rules On Using Images Online

What Are The Copyright Rules On Using Images Online?

  I'll never forget the time I was on holiday on the Almafi coast for my birthday in 2009 and I received a call from...
10 Free And Easy-To-Use Image Design Tools

10 Free And Easy-To-Use Image Design Tools

Did you know that 37% of marketers said that visual marketing was the second most important form of content for their business? It is no...
Search Engines

Are Social Networks Search Engines? #SMO #SEO

Did you know that 37% of all consumers say they use Social Media to find out about products/services? The big question: Are social networks search...
Marketing Influencer

Top 100 Marketing Influencer

Did you know that only a mere 5% of your Twitter audience is estimated to see your posts? As an online influencer, I do get...

Will Google Penalise You For Duplicating Content? Exclusive Expert Interview

WILL GOOGLE PENALISE YOU FOR DUPLICATING CONTENT? I was asked this question in my private members group earlier this week, and as a business marketing...
How To Use Facebook Live For Your Business

How To Use Facebook Live For Your Business

Did you know that people will spend 3x longer watching a video which is LIVE compared to a video which is no longer live? At...

How-To Use Instagram’s New Slideshow Feature

Did you know that Instagram users are seeing a per-follower engagement rate of 4.21%? This is 58 x HIGHER than Facebook, and 120 x...
The Biggest Social Media Giveaway in 2017

The Biggest Social Media Giveaway in 2017

To celebrate the birth of my beautiful baby girl; Dixie Knight on Saturday the 18th February at 5:18am, I wanted to give something back...
21 Effective and Useful Content Marketing Tips

21 Effective and Useful Content Marketing Tips

  Whilst content marketing costs 62% less than outbound marketing, it generates more than three times as many leads. What innovative and useful content marketing...
Pinterest Visual Discovery Tool Has Revolutionised Search Forever

[NEW] Pinterest Visual Discovery Tool Has Revolutionised Search Forever

Did you know that 87% of Pinners have purchased a product because of Pinterest? This statistic is likely to grow even more throughout the...
Three Questions To Ask Yourself “Today” About Marketing To Customers Online

Three Questions To Ask Yourself “Today” About Marketing To Customers Online

Marketing to customers online Fact: “Everyone” is NOT your target market. At least 60% of the small businesses I have worked with in the past have...
How-to Master Video Marketing in 6 Simple Ways

How-to Master Video Marketing in 6 Simple Ways

  Did you know that 87% of online marketers use Video content as a ways to sell their products/services? In one of my last articles of...
How To Crush Your Competition and Focus On ROE

How To Crush Your Competition and Focus On ROE

80% OF MARKETERS HAVE SAID THAT THEIR SOCIAL MEDIA MARKETING HAS INCREASED TRAFFIC TO THEIR WEBSITE. DO YOU THINK THIS IS BECAUSE OF THEIR...
How My Lifestyle Has Become My Work-Life Balance

How My Lifestyle Has Become My Work-Life Balance

The 21st Century has evolved into the technology revolution and we now live in a 24/7 culture that is always “switched on” and attached...
Complete PPC Guide to Facebook Niche Targeting

Complete PPC Guide to Facebook Niche Targeting

  There are only 6% of all Facebook Pages advertising on Facebook which means 94% of ALL Business Facebook Pages are NOT utilising Facebook niche...
The Must-Have Social Media Marketing Tool Checklist

The Must-Have Social Media Marketing Tool Checklist

There are now 2.8 billion people using Social Media worldwide. This is 21% higher than 2015, and this number will continue to grow throughout...
Social Media Marketing

5 Ways You’re Failing At Social Media Marketing (And How To...

With 84% of marketers believing that building trust will be their primary online focus for 2017, the importance of doing everything RIGHT is stronger...
Your Personal Product Launch Checklist

[2017 SUCCESS KIT] Your Personal Product Launch Checklist

DID YOU KNOW THAT AROUND 85% OF NEW PRODUCTS FAIL? HARVARD BUSINESS SCHOOL WENT AS FAR AS SAYING THAT THIS NUMBER CAN RISE TO...
7 Success Tips On Pinterest For Business

7 Success Tips On Pinterest For Business

  Did you know that 93% of Pinterest users shop online, and purchase products? Pinterest is the second fastest growing social network behind SnapChat, and it...
How To Do What You Love For A Living

How To Do What You Love For A Living

  DID YOU KNOW IT TAKES 10,000 HOURS TO BECOME AN EXPERT? Back in 1997, when eBay was just a year old, I was burnt out...
How to Search Twitter Like a Superstar

How to Search Twitter Like a Superstar [The Free Guide]

Did you know that 500 million tweets are sent every single day? That is, on average, 6,000 tweets every single second. How can you...
The Future of Social Media: 3 Predictions for 2017

The Future of Social Media: 3 Predictions for 2017

  Did you know that there are 2.3 billion active social media users? Social Media is here, and it’s here to stay with 91% of...
The Largest B2B Social Network Gets A Facelift

The Largest B2B Social Network Gets A Facelift

  With two new members joining every second, 106 million unique monthly users and nearly half of it’s users checking their profiles daily, it’s safe...
21 Tools to Share Your Expertise Through Content Marketing in 2017

21 Tools to Share Your Expertise Through Content Marketing in 2017

  With content marketing costing 62% less than outbound marketing and generating more than three times as many leads, you must find a way to...
Top Social Media Marketing Trends For 2017

Top Social Media Marketing Trends For 2017

There are 7.395 billion people in the world. 46% of the world’s population are internet users, and 31% are active Social Media users. The world...
The Explosive Guide to Building Massive Website Traffic

The Explosive Guide to Building Massive Website Traffic

If 30% of all small business website traffic comes from search engines, do you know where the remaining 70% of your traffic is coming from? Regardless of...
Building Your Personal Brand for 2017 In 3 Simple Steps

Building Your Personal Brand for 2017 In 3 Simple Steps

DID YOU KNOW THAT CONTENT SHARED BY AN EMPLOYEE, OR OWNER OF A BUSINESS RECEIVES 8X MORE ENGAGEMENT THAN CONTENT SHARED BY THE BUSINESSES...

Pay-Per-Click (PPC) Trends For 2017 And Beyond

Did you know that 52% of people who click on PPC ads will follow up by calling the advertiser? Pay-Per-Click has been a hot topic...
UK Blog Awards 2017

UK Blog Awards 2017

With over 45% of marketers saying that blogging is their MOST important part of their content strategy, I thought I would share with you...

How to Professionally Introduce An Expert Speaker

DID YOU KNOW THAT THE #1 PHOBIA IS SPEAKING IN PUBLIC? As a professional speaker, there is a lot you need to do, and remember...
5 Ways To Boost Productivity Over The Festive Season

5 Ways To Boost Productivity Over The Festive Season

Did you know that 43% of UK workers feel as though their current job does not keep them engaged? Having a job whether it be...
7 Simple But Effective Ways To Increase Creativity

7 Simple But Effective Ways To Increase Creativity

ARE YOU ONE OF THE 75% OF ENTREPRENEURS THAT BELIEVE THEY ARE NOT LIVING UP TO THEIR CREATIVITY POTENTIAL? We have all gone through periods...
10 Ways To Generate 20% More Website Traffic Today

10 Ways To Generate 20% More Website Traffic Today

Are you one of the 46% of small businesses that don’t have a website? Generating continuous website traffic is one of the most difficult parts...
10 Best and Worst Income Generator Secrets By 52 Experts

10 Best and Worst Income Generator Secrets By 52 Experts

DID YOU KNOW THAT CONTENT CREATION AND MANAGEMENT CLAIM THE SECOND-LARGEST SHARE OF DIGITAL MARKETING BUDGETS? Finding the best, and worst ways to generate income...
Twitter Marketing Statistics That Drive Sales

Twitter Marketing Statistics That Drive Sales

Did you know that over 500 million people visit Twitter without logging in? Twitter has been, and still is my favourite social network for connecting...

Top 7 Tips For Setting Training Room Expectations

WHEN YOU ARE DELIVERING A TRAINING SESSION, DO YOU PREPARE AND SET EXPECTATIONS IN ADVANCE? I have delivered hundreds of training sessions, and most recently...

[News Alert] How to Add Your URL To Instagram In 15...

Did you know: Instagram’s per-following engagement rate is 58 times higher than Facebook? Earlier this year Instagram announced their new feature called Stories. Ever since...

3-Step Linkedin Secret Sauce To Getting Booked As A Speaker

WOULDN’T IT BE GREAT IF YOU COULD GENERATE UP TO 64% OF YOUR WEBSITE REFERRAL TRAFFIC JUST FROM LINKEDIN? Having a successful LinkedIn profile does...
3 Must-Have LinkedIn Tools To Attract More Clients

3 Must-Have LinkedIn Tools To Attract More Clients

  With over 35% of users accessing LinkedIn every day and 25 million profiles viewed on a daily basis, LinkedIn is the most effective B2B...

LinkedIn Report Shows It Is The #1 System To Get Clients

  Did you know that 41% of B2B marketers say that LinkedIn is THE MOST important social network? Throughout a working week, I receive around 3-5...

How to Become a Successful Professional Speaker

THE TRUTH IS, WITHOUT HAVING THE SPEAKING PLATFORM THAT I DO, I WOULD NOT BE AS SUCCESSFUL AS I AM IN THE SOCIAL MEDIA...
LinkedIn Profile

Create A Professional LinkedIn Profile in 10 Simple Steps

  In 2016, 64% of B2B social referrals to a website come directly from LinkedIn. Only 17% come from Facebook, and 14% from Twitter. LinkedIn is...

15 Blogging Ideas To Inspire You To Write Great Content

Brands that are blogging WITH a purpose in mind achieve a 63% increase in engagement, and a 58% increase in revenue. Most small businesses face...

Coaching vs Mentoring: What’s The Difference?

Since leaving the corporate world of working with Disney, New Look, and Walmart, I have focused my last 8 years on SME’s and through...

How-To Improve Your SEO Strategy As A Small Business

With Google reaching over 100 billion monthly searches, YOU need to stand out as a small business and one of the best ways to...

[Public Speaking] Case Studies That Help Business Growth

I REMEMBER THE FIRST TIME I SPOKE IN PUBLIC AT AN EVENT AND I WAS SHAKING, MY HANDS WERE SWEATY AND IT WAS THE...
7 Step Startup Business Strategy

7 Step Startup Business Strategy

Are you 1 of the 25% of startups that do not have a strategy in place to help them grow online? When I started my...
Blog Traffic

12 Ways to Improve Your Blog Traffic

  If 37% of marketers say blogs are the most valuable type of content marketing, and B2B marketers say blogs generate them 67% MORE leads,...

4 Step Holiday Shoppers Planning Guide by Facebook For Business

WITH HOLIDAY SHOPPERS ACCOUNTING FOR AS MUCH AS 20% OF A SMALL BUSINESS’S ANNUAL SALES INCOME, YOU NEED TO GET YOUR BUSINESS READ FOR...
[Winner] UK’s Best Business Marketing Blog Of The Year

[Winner] UK’s Best Business Marketing Blog Of The Year

DID YOU KNOW: 55% OF YOUR CUSTOMERS WILL NOT TRUST YOUR BUSINESS IF YOU DO NOT HAVE RECOMMENDATIONS/REVIEWS OR AWARDS YOU HAVE WON ON...

How-To Design a Digital Marketing Strategy [For Success]

DID YOU KNOW: 1 IN 5 SMALL BUSINESS OWNERS DO NOT PLAN TO USE A DIGITAL MARKETING STRATEGY IN 2017. Regardless of whether you are...

How-to Get Sales During This Festive Season From Digital Marketing

WITH HOLIDAY SHOPPERS ACCOUNTING FOR AS MUCH AS 20% OF A SMALL BUSINESS’S ANNUAL SALES INCOME, YOU NEED TO GET YOUR BUSINESS READ FOR...
Top 3 UK Digital Marketing Influencer

Top 3 UK Digital Marketing Influencer

THANK YOU TO CAREER EXPERTS FOR NAMING ME A DIGITAL MARKETING INFLUENCER WORTH FOLLOWING. I remember the first award I won many years ago and...
Twitter Rule Change: New Character Limit Is FINALLY Here

Twitter Rule Change: New Character Limit Is FINALLY Here

IT’S FINALLY HERE: TWITTER HAVE RELAXED THEIR 140-CHARACTER LIMIT. Twitter has been one of, if not, my favourite social network to engage with my audience....
YouTube Launches Its Own Social Network Called “YouTube Community”

YouTube Launches Its Own Social Network Called “YouTube Community”

With YouTube being the world’s second largest search engine, and third most visited site after Google andFacebook, it was only a matter of time...
How-To Run and Optimise A Social Media Contest

How-To Run and Optimise A Social Media Contest

WHAT IF I TOLD YOU THAT YOU COULD GENERATE A 35% INCREASE IN SOCIAL MEDIA FOLLOWERS, AS WELL AS HUNDREDS OF LEADS BY RUNNING...

17 Ways To Increase Traffic To Your Website

ARE YOU ONE OF THE 46% OF SMALL BUSINESSES THAT DON’T HAVE A WEBSITE? I was shocked to read that only 54% of small businesses...

Easy-To-Follow 7-Day LinkedIn Action Plan

DID YOU KNOW: 62% OF MARKETERS CONSIDER LINKEDIN A SUCCESSFUL REVENUE DRIVER? LinkedIn is the best B2B social network and there is no doubt about...
The Ultimate SEO Checklist For Any Small Business

The Ultimate SEO Checklist For Any Small Business

DID YOU KNOW: 89% OF CUSTOMERS BEGIN THEIR BUYING PROCESS WITH A SEARCH INSIDE OF GOOGLE? Search Engine Optimisation is a minefield for most small...

How-To Analyse Your Social Media Audience (And What To Do)

DID YOU KNOW: 60% OF MARKETERS IDENTIFY “MEASURING ROI” AS ONE OF THEIR TOP THREE SOCIAL MEDIA MARKETING CHALLENGES? I know first hand how difficult...

Top 5 Social Media Management Tools #TechTuesday

DID YOU KNOW: 62% OF SMALL BUSINESSES USE SOCIAL MEDIA MANAGEMENT TOOLS TO MEASURE THEIR SUCCESS ONLINE. Social media is extremely time consuming and for...

Email Marketing: Personalise Your Emails To Get More Sales

  DID YOU KNOW: 74% OF MARKETERS SAY TARGETED PERSONALISATION INCREASES CUSTOMER ENGAGEMENT? Email marketing can be one of the most powerful tools when it comes...

Capture Attention With 2 New Features For Facebook #TechTuesday

DID YOU KNOW: FACEBOOK HAS 1.6 BILLION MONTHLY USERS? Facebook is the king of social media and is always looking at ways to better their...
Amazing Facts About The Future Of Social Media

10 Amazing Facts About The Future Of Social Media

DID YOU KNOW: THERE ARE 2.3 BILLION ACTIVE SOCIAL MEDIA USERS? Social media is here to stay, and it’s something that every single small business...
Instagram Stories: The Video Revolution #TechTuesday

Instagram Stories: The Video Revolution #TechTuesday

DID YOU KNOW: INSTAGRAM’S PER-FOLLOWING ENGAGEMENT RATE IS 58 TIMES HIGHER THAN FACEBOOK?! Instagram are back with a brand new feature that most small businesses...
How To Write The Perfect Headline For A Blog

How To Write The Perfect Headline For A Blog

DID YOU KNOW: 80% OF ONLINE READERS DON’T ACTUALLY MAKE IT PAST THE HEADLINE OF A BLOG? Understanding how to write the perfect headline for...
Twitter Features

7 Secret Twitter Features You Should Be Using #TechTuesday

DID YOU KNOW: A DAY’S WORTH OF TWEETS WOULD FILL A 10 MILLION PAGE BOOK?! I have always said that Twitter is my favourite network....
6 Social Media Tips And Tricks To Get Your Online Sale

6 Social Media Tips And Tricks To Get Your Online Sale

DID YOU KNOW: 71% OF CONSUMERS WHO HAVE HAD A GOOD SOCIAL MEDIA SERVICE EXPERIENCE WITH A BRAND ARE LIKELY TO RECOMMEND IT TO...
7 Secrets To Driving Traffic With Content

7 Secrets To Driving Traffic With Content #TechTuesday

DID YOU KNOW: BY 2019, 80% OF THE CONTENT SHARED ONLINE WILL BE VIDEO? Regardless of whether you are a startup, small business or even...

Why Pokemon Go Is Great For Small Businesses

DID YOU KNOW: POKEMON GO HAS BEEN INSTALLED ON TWICE AS MANY PHONES AS TINDER, DOUBLED THE ENGAGEMENT OF SNAPCHAT AND HAS OVERTAKEN TWITTER...

HOW TO

The Soft Skill of Problem-Solving

Was Problem-Solving on your list of soft skills? I can’t say that it was originally on mine. Why is that? I think that we...

Don’t Ask for Favors, do Favors

Do you ask your friends or clients for favors? This subject came up in a discussion with a group of consultants.  The specific question was:...

The Beauty of Gratitude

The beauty of gratitude.  Hmmm, don’t you think that’s ‘pie in the sky’ sometimes – so out of reach when in the moment life...
6 Must-Read Books for Aspiring Entrepreneurs

6 Must-Read Books for Aspiring Entrepreneurs

It is quite a well-known fact that most successful people tend to read a lot. And it is not just out of habit, successful...

Genital surgery on the rise as women pursue Barbie doll look

IT’S a question that might shock — what should a woman look like down under? Researchers trying to understand a nearly threefold increase in Medicare...